Posted by .

There’s No Such Thing as a Complicated Business

In this article, I introduce Step 2 of my Seven-Step Process for creating a Winning, Conscious Enterprise, which is all about harnessing the Power of Simplicity.

Why does simplicity matter? Over the past three-and-a-half decades, I have worked with hundreds of different companies of all sizes, from multinational corporations to mom-and-pop high street stores, in all types of industries, in nine countries on both sides of the globe.

Thers's no such thing as a complicated business!

In all of that time, I have never come across a complicated business. What I have come across, however, are businesses run in the most complicated ways imaginable, and there’s no excuse for it. It doesn’t have to be like that. Complexity serves nobody. It doesn’t serve the customer. It doesn’t serve the business. It doesn’t serve the staff.

Complexity Costs – Lots!

Complexity costs and enterprise in so many ways.

Defects and Unhappy Customers

The first way it costs, when you’re doing something in a complex way, it creates errors. It’ll create errors, which result in defective products. It’ll create errors which result in services being delivered in a less-than-optimal way. Those defective products and bad services will lead to disillusioned and unhappy customers. If you’re running a conscious business, complexity, defective products, bad services and unhappy customers are totally incompatible. You can’t deliver things badly just because you can’t be bothered to simplify. If you are then you are not delivering your promise to the customers and leaving them disillusioned.

Extra Cost

The next cost it has is that everything takes longer. Now, because things take longer, this means that they cost more. And if they’re going to cost more, you’re going to have to pass those costs on to your customers or risk going bust. And if you’re running a conscious business, it is totally untenable to create artificial costs due to complexity and then try to charge your customer for that.

Stress and Demotivation

The next cost that complexity brings is that it will stress and demotivate your team. Working complex processes is not nice. It’s not fun for anyone. And because they’re stressed and demotivated, you’re not going to get the emotional buy-in from your team, so it makes it hard to have a Dream Team. With the best intentions in the world, if they’re doing things in a less-than-optimal way, if they know that what they’re doing is complicated, they know they’re creating defective products and services, they know they’re creating unhappy customers, they know they’re not delivering quality, they’re not going to give you that emotional buy-in. You’re not going to have the Dream Team, and you’re not going to be able to deliver on your vision.

Restricted Business Growth

And finally, because complexity is “complex”, it’s very hard and slow to train people in doing it, so this slows down the rate at which you can build your dream team. Plus, as I said before, if everything is complicated, you’re not going to be able to attract your dream team because you’re not going to get the emotional buy-in. They might love your vision and would really want to get involved with you, but when they see the complicated way in which you’re doing things, they won’t and that will stop them dead! If you don’t build your dream team, you’re never going to be able to deliver your greater promise and vision.

Master Class

So I’m going to go into overcoming Complexity through the Power of Simplicity in much greater detail at my Live 90 Minute Master Classes on the 13th and 14th of June. As this is a global event, I’m running two sessions to cover all the time zones round the world. I’d love to see you at one of them.

In the diagram below I show both scheduled Master Class sessions and the times they will run, To book on either session, click on EVENTS in the MAIN MENU at the top of this page. This will give you a drop-down menu with the two sessions to choose from. Pick the one that suits your time zone better, and book your seat. I’d love to see you there.

Master Class Seven Set Process on Building a Winning Conscious Business

My next article on this series is on Step Three of my Seven-Step Process for Building a Winning Business, which is all about building your Dream Team, which is the next key step in building a winning, conscious enterprise.

I look forward to connecting with you there.

Sharing the Love

If you enjoyed this post and think that it might benefit friends or colleagues, then please share it with them.

If you have any questions, please ask them in the comments section below.

Leave a Reply

Your email address will not be published. Required fields are marked *

Sarah Outerbridge of Stallion Lawyers

Working with John has been one of the best business decisions I have made.

I have been working with John for almost 12 months now and my business has grown much quicker than it ever would have without his help.

John has kept me accountable, helped me stay on track with my goals and discover and clarify my vision; as well as providing valuable guidance.

In addition, John really cares and it is great working with someone who shares my values.

I would highly recommend John to any business owner looking to take their business to the next level or just wanting to reach their goals faster.

Sarah Outerbridge, CEO, Stallion Lawyers, Gold Coast.

Working with John Owens International (JOI) has been immensely beneficial to our business.

Using the JOI Board Advisory service has helped our Board and senior executive team to gain significant new insights into innovative strategies and structures that have presented new and profitable business opportunities both domestically and internationally.

Using JOI as mentors to our divisional managers has enabled these managers to significantly grow in their roles, resulting in higher performance for their division both organisationally and commercially.

I have no reservations in recommending JOI to any organisation that wants to have the thinking, systems and structures to take itself to the next level.

Dean ReidCEOMSi GroupGold Coast, Australia

Working with John as a coach and mentor has been transformational.

John has a gift for enabling people to view challenging situations, both business and personal, from completely new perspectives that remove blockages and provide a way forward to simple, elegant solutions.

John is committed to achieving the very best for his clients, but they have to be prepared to work for it. Do not work with John unless you are prepared to be stretched and challenged. However, if you are prepared, the results will be amazing.

I have no reservations in recommending John to anyone who wants to achieve real transformation both in their personal and professional lives.

Casey ReidGeneral ManagerThe Leather DoctorQLD, Australia

John’s reputation for bringing rapid change through the power of simplicity to businesses is well deserved.

I first met John when he did consultancy for a business of which I was a director and major shareholder. His techniques enabled John to do the work quickly and get right to the core of our challenges. His keen analysis enabled him to provide the board and executive with some great insights and outstanding recommendations.

His work, both as an enterprise consultant work and a personal mentor, is first class.

John SandfordDirector, Trustee and Advisor

Here exists a brilliant and powerful mind in business. John Owens skills as a business consultant scream one word for every business: transformation.

Since having John on my of directors for my brand – Emily Gowor, Word Artist – I have resolved challenges in the flow of daily and monthly business, devised a company structure that will be put into place in the new year, and brought a significant and clear distinction to the role that I ought and ought not to be playing in my own company.

Without the clarity that John bring to a business, you will not know where you stand within your own enterprise – and your enterprise may very become the owner of you instead of the other around.

The opportunity to have John consult for your business – whether your are an individual with a growing personal brand, a small enterprise or a large corporation (and no matter where you are globally) – is priceless. It will double your revenue at the very least, and bring forward with crystal the most optimal and long-term profitable structure for your business to follow.

Build your success the right way. Take advice form John Owens – he is a genius in business, and will care about your enterprise;s success as much, and in moments, even more fiercely than you do. It’s his commitment every single day to stand for people’s financial and vocational prosperity. Thank you John.

Emily Gower5th Time Published Author, Speaker, Book Mentor & Founder of Gowor International Publishing